To preserve the beauty of its pink gold watches, Rolex created and patented an exclusive 18 ct pink gold alloy cast in its own foundry: Everose gold. Introduced in 2005, 18 ct Everose is used on all Rolex models in pink gold.
DIAMOND PAVED DIAL
Gem-setters, like sculptors, finely carve the precious metal to hand-shape the seat in which each gemstone will be perfectly lodged. With the art and craft of a jeweller, the stone is placed and meticulously aligned with the others, then firmly secured in its gold or platinum setting. Besides the intrinsic quality of the stones, several other criteria contribute to the beauty of Rolex gem-setting: the precise alignment of the height of the gems, their orientation and position, the regularity, strength and proportions of the setting as well as the intricate finishing of the metalwork.
A sparkling symphony to enhance the watch and enchant the wearer.
The design, development and production of Rolex bracelets and clasps, as well as the stringent tests they face, involve advanced high technology. And, as with all the components of the watch, aesthetic controls by the human eye guarantee impeccable beauty. Both sensual and sophisticated, this solid gold bracelet with rounded five-piece links was created in 1992 for the launch of the Pearlmaster model. The Pearlmaster bracelet is always fitted with a concealed Crownclasp.
The new Pearlmaster 39 is equipped with a new generation movement, calibre 3235, entirely developed and manufactured by Rolex for a superlative level of performance. Certified as a Swiss chronometer by COSC (Swiss Official Chronometer Testing Institute), it is tested a second time by Rolex after being cased to ensure that in everyday use it satisfies Rolex’s criteria for precision, which are twice as exacting as those for an officially certified chronometer. This control of the final precision of the assembled watch is carried out using a methodology and high-technology equipment specially developed by Rolex.
THE CYCLOPS LENS
The Cyclops lens enhances the date aperture, magnifying the date display for easy reading. It is one of the most distinctive Rolex features, and one of the most recognisable.